Colony Online will be one of the first Blockchain-Based Social MMOs where all of your in-game items are NFTs. This means your in-game clothing, furniture, pets, equipment, and more will be truly owned by you (and infinitely customizable).
No more licensing useless in-game items and skins that disappear as soon as the developers decide to stop hosting the game (yes, this happens), this is true digital ownership baby! Even if we were to ever discontinue development, your in-game items would still be owned by you and transferrable on the Blockchain.
For more info on why we believe Blockchains are an essential underlying technology for game economies, please read this article published on Cointelegraph: 5 reasons why blockchain-based gaming economies are the future.